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By Counterman
The National Institute for Automotive Service Excellence (ASE) has designated June 2025 as Automotive Service Professionals Month (ASPM). ASE encourages industry members to use Automotive Service Professionals Month as a chance to appreciate and recognize service professionals.
ASE invites organizations to host recognition events, special programs and other celebrations to honor these essential workers.
An Opportunity to Honor Hardworking Technicians
Service professionals play a key role in keeping vehicles safe, dependable and efficient on the road.
ASPM offers a dedicated time to celebrate their hard work and commitment to quality service.
Companies and organizations across the automotive industry are encouraged to participate in this national appreciation effort. You can organize celebrations, appreciation initiatives or employee recognition programs during June.
Commemorative Logo and Digital Materials for Automotive Service Professionals Month
In recognition of ASPM, ASE has created a commemorative logo for use by companies, organizations, and individuals. This logo helps show appreciation for vehicle service professionals in a visible and meaningful way.
Additional
link hidden, please login to view digital materials are also available to support celebrations and promotional efforts.
These resources are free to download at link hidden, please login to view. Established in 1972 as a non-profit organization, the National Institute for Automotive Service Excellence (ASE) upholds and promotes high standards of service and repair through the assessment, certification and credentialing of current and future industry professionals, and the prestigious ASE Blue Seal logo identifies professionals who possess the essential knowledge and skills to perform with excellence. Today, there are approximately 220,000 ASE Certified professionals at work in dealerships, independent shops, collision repair shops, auto parts stores, fleets, schools and colleges throughout the country. For more information about ASE, visit
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By Counterman
Each year, Auto-Wares Group of Companies selects one top technician from its Certified Service Center Network. This individual represents the group at the Aftermarket Auto Parts Alliance’s Technician of the Year competition. Casey O’Sullivan, shop foreman at Interstate Auto Care, received this year’s title as Auto-Wares Group of Companies’ technician of the year.
Honoring Experience and Team Dedication
“Having had Casey on our team for over 25 years, I speak for the rest of my team in congratulating Casey and the other tech of the year nominees for this well-deserved nomination,” said Bill Nalu, owner of Interstate Auto Care. “Like every year, the field of competition promises to be challenging, but the fun and camaraderie that they will share during this event will be something they will never forget.”
Prize Package and National Alliance Technician of the Year Competition
O’Sullivan was honored with a prize package including a gift card, a Blackstone grill and a custom winner plaque. Casey will represent Auto-Wares Group of Companies at the National Alliance Technician of the Year competition, July 7-10, 2025, in Detroit, Michigan – The Motor City. During the competition, the finalists from the Aftermarket Auto Parts Alliance will take a written test to determine who will take home the title of Auto Value & Bumper to Bumper Technician of the Year.
Dedication to Learning Sets O’Sullivan Apart
O’Sullivan earned the
link hidden, please login to viewtitle by excelling among many strong applicants. Auto-Wares praised his training log, which reflects a deep commitment to growth. Casey is an ASE Master Technician. He began working in the field at just 18 years old and now leads through experience and dedication. He also attends industry events such as Tech Expo to stay current with new developments. Leadership Recognizes Commitment and Skill
“I couldn’t be happier for Casey. His dedication to his craft is on another level. I’ve known Casey for about 18 years, and one thing that he has never stopped doing is learning,” said Michael Hellenberg, sales manager for Auto-Wares. “I am very proud of Casey for his accomplishments in the business and look forward to him representing Auto-Wares in the Auto Value and Bumper to Bumper Technician of the Year program.”
Program Recognizes Top Technicians Nationwide
The purpose of the Auto Value and Bumper to Bumper Technician of the Year is to honor and award the professional technicians in the automotive aftermarket service and repair industry. The program recognizes the top professional automotive technicians across North America. Nominees were evaluated on technical skill, diagnostic expertise and training record.
“Casey represents the best of the aftermarket — skill, professionalism, and pride in the work,” said Brian Burkett, director of sales at Auto-Wares. “We are proud to recognize him as our Technician of the Year.”
For more information about the program, visit
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By Counterman
Hahn Automotive Warehouse announced the passing of General Manager Bobby Scheer, a key member of the founding Scheer family, former owners of Prime Automotive. The company said he passed away peacefully on April 2, 2025, leaving behind a legacy of dedication, hard work and a passion for both family and business that inspired all who knew him.
The company added that Scheer was a successful entrepreneur, but, more importantly, he was a loving husband, father and grandfather. He was a pillar of the automotive aftermarket industry and a beloved member of the Hahn Automotive family. Over the years, his unwavering commitment to Prime Automotive and his support for employees and customers helped establish Prime as a leading supplier in the Tri-State area. His continued involvement with the company after the Hahn acquisition was a testament to his enduring love for the business and industry, Hahn said.
Danny Chessin and Eli N. Futerman, co-presidents of Hahn Automotive Warehouse, shared the following statement:
“The Hahn family, along with all those whose lives were touched by Bobby’s leadership, friendship and generosity, will miss him dearly. We find comfort in knowing that his core values will continue to guide us, and that the foundation he built will serve as a lasting tribute to his remarkable life and career.”
Hahn added that Scheer’s memory will live on as a blessing to his family, colleagues and all who had the privilege of knowing him.
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By OReilly Auto Parts
SPRINGFIELD, Mo., April 01, 2025 (GLOBE NEWSWIRE) -- O’Reilly Automotive, Inc. (the “Company” or “O’Reilly”) (Nasdaq: ORLY), a leading retailer in the automotive aftermarket industry, announces the release date for its first quarter 2025 results as Wednesday, April 23, 2025, with a conference call to follow on Thursday, April 24, 2025.
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By Counterman
Holley Performance Brands announced an expansion of its automotive chemicals portfolio with three new products: NOS Octane Booster, Holley Carburetor Cleaner and Baer Spray Brake Cleaner. Holley said the new product lineup will deliver solutions for automotive enthusiasts and racers seeking improved power output, superior cleaning and enhanced system efficiency. The announcement follows the news of Holley’s new agreement to be the exclusive developer and distributor of Cataclean products in North America.
“The expansion of our chemicals portfolio reflects our ongoing commitment to delivering high-performance solutions that our customers trust,” said Matthew Stevenson, president & CEO, Holley Performance Brands. “By leveraging our iconic brands in this market, we are equipping drivers with the tools to enhance their vehicles’ performance, safety and reliability and strengthening our role as a global leader in the automotive aftermarket.”
Boosting Power and Cleaning with Confidence
link hidden, please login to view said the Octane Booster from NOS is designed to raise octane levels of fuel by up to five numbers for high-compression sport and race engines. The company added that it delivers improved horsepower, reduces NOX emissions and promotes better engine knock protection. The sensor-safe, made in the USA formulation fills a critical role of preventing pre-ignition and damage and its significant octane-boosting capabilities make it exclusive for off-road, race-only enthusiasts looking for maximum power, Holley said. The company also said the Holley Carburetor Cleaner is formulated to be tough on deposits and carbon buildup while remaining safe for sensors, plastics and metal components. Engineered for carburetors and throttle bodies, its versatility extends to a variety of engine types to restore responsiveness and ensure smoother operation. Made in the USA, this professional-grade product is designed for both performance enthusiasts and everyday drivers, the company said.
link hidden, please login to view added that the Baer Spray Brake Cleaner is designed to optimize brake system performance. Made in the USA, Baer Spray’s low-VOC formula removes machining oils, factory coatings, dirt and grease, ensuring a proper break-in for new pads and rotors. Baer Spray helps reduce brake noise, enhance brake bite and improve overall braking efficiency – making it an essential tool for both professional mechanics and DIY enthusiasts. Holley said the NOS Octane Booster and Baer Spray Brake Cleaner are now available, while the Holley Carburetor Cleaner is available for pre-order.
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