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Builders Series Electrical Accessories | Counterperson Training from Dorman Training Center
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By Counterman
WIX Filters has announced it will be partnering with World Racing Group as the Preferred Filter of the World of Outlaws NOS Energy Drink Sprint Car Series. WIX said the series has a national following and is the most viewed dirt track race series in the U.S., with more than one million fans across its 90-race schedule that spans the country.
“Racers everywhere depend on the reliability of
link hidden, please login to view to ensure their high-performance cars remain competitive on the racetrack,” said Tina Davis, senior marketing manager for WIX Filters. “World of Outlaws fans will have the opportunity to see the protection and reliability our filters provide in one of the most demanding racing series in the world.”
link hidden, please login to viewsaid it will highlight its long legacy in racing by sponsoring the WIX Filters Heat Race #3, which is one of the ways racers can make it to the Feature race and a chance at Victory Lane. In addition, WIX Filters will sponsor a Competitor Contingency Award Program, in which winners will receive a cash prize for displaying the WIX Filters decal. “WIX Filters is an iconic automotive brand, and we’re excited to welcome them to the World of Outlaws and dirt racing community,” said Brian Carter, World of Outlaws CEO. “Many of their customers are already race fans and we look forward to entertaining them at every event and welcoming those who experience the World of Outlaws for the first time.”
In addition to the series sponsorship, WIX is a technical partner of the championship winning World of Outlaws team Tony Stewart/Curb-Agajanian Racing (TSR). TSR fields a Sprint Car for 10-time Series champion Donny Schatz, who holds over 300 wins in the Series and is ranked 3rd all-time. TSR has been a longtime partner with WIX, counting on WIX Filters’ advanced filtration to keep their 900-HP cars protected under the grueling conditions of dirt track racing, WIX said.
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By Counterman
Cloyes Gear & Products, Inc. (
link hidden, please login to view) announced it is the 2024 recipient of the “Technical Training” Supplier of the Year Award from O’Reilly Auto Parts. This achievement highlights Cloyes’ commitment to excellence in the automotive aftermarket industry, the company said. The award is given annually by O’Reilly Auto Parts to companies or individuals who demonstrate exceptional quality in providing technical training to their employees and customers, often recognizing their commitment to in-depth product knowledge and effective training programs.
“This is a testament to the dedication, expertise and passion that our team members have for
link hidden, please login to view through effective training techniques,” said John Hanighen, CEO of Cloyes. “We are honored to have their hard work recognized by O’Reilly Auto Parts and deeply appreciate their continued support and partnership.” Technical Product Director Cody Smith also was recognized for his outstanding contributions. His innovative training videos have set a new standard for quality in the industry, earning him well-deserved acclaim, Cloyes said.
Additionally, the Cloyes team was applauded for its successful integration of Rotomaster, the company added. Cloyes was also previously honored with the Sales Support Award in 2022 and the Content and Cataloging Award in 2020.
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By Dorman Products
Improved EGR cooler for the 3.0L EcoDiesel’s Achilles’ heel | Dorman OE FIX 904-002
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