Jump to content

  • Welcome to Auto Parts Forum

    Whether you are a veteran automotive parts guru or just someone looking for some quick auto parts advice, register today and start a new topic in our forum. Registration is free and you can even sign up with social network platforms such as Facebook, X, and LinkedIn. 

     

Recommended Posts

Posted

rssImage-7173d536bf836fd300bba0582da2b303.jpeg

Niterra North America Inc. (formerly NGK Spark Plugs U.S.A. Inc.) announced that Michael Burchi has been appointed general manager of aftermarket and OE product.

Burchi will step into the role vacated by Mark Boyle, who was recently promoted to PAMA regional general manager of product.  

“Mike has been a Niterra associate for over five years and has made significant contributions to the product team during his time with the company, managing product lifecycles, reducing global costs and analyzing key customer KPIs,” said Kirt Denman, director of aftermarket.”In his new role, Burchi will oversee the aftermarket and OE product, business intelligence, content, customer support and training/technical services for the U.S. and Canada.”

Burchi graduated from Michigan State University with a B.A. in International Relations Economics.

He has spent his career in automotive product management, specializing in situation analysis, product strategy and executive summaries to streamline decision-making. Burchi also has expertise in data analytics. 

“I am excited to step into this new role,” said Burchi. “I know my background and expertise will allow me to lead these teams into a sustainable future of innovation and growth.” 

The post

link hidden, please login to view
appeared first on
link hidden, please login to view
.

link hidden, please login to view

Sell your car with CarBrain

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now
  • Similar Topics

    • By Counterman
      Advance Auto Parts, Inc. announced it has appointed Shweta Bhatia as executive vice president and chief technology officer, effective immediately. According to the company, Bhatia brings more than 20 years of retail, technology and operational experience to
      link hidden, please login to view. Most recently, she served as senior vice president of technology at Dollar General, where she led a multi-year, end-to-end technology transformation and modernization to enhance the company’s operational efficiency. “Shweta’s history of successfully executing transformational programs that focus on speed, efficiency and providing quality solutions to customers will greatly contribute to the execution of our three-year financial plan,” said Shane O’Kelly, president and chief executive officer. “We welcome Shweta to our leadership team that is passionate about carrying out our decisive actions which will set up Advance for future growth and value creation.”
      Bhatia also served as vice president of technology at both Walmart International, where she led the company’s core retail technology portfolio, and Kohl’s Corporation, where she managed the strategy and implementation of solutions across multiple channels.
      link hidden, please login to view said her passion for modern technology transformation began as an entrepreneur, creating the tech startup, Wisdom Info Tech, an award-winning technology firm. Bhatia received her MBA from Amity Business School and a bachelor’s degree at IT College, both located in India.
      Sri Donthi, Advance’s current chief technology officer, will remain with the company for a period to assist in the transition. The company said it is grateful to Sri for his leadership and contributions over the last several years and wishes him well as he moves on to a new opportunity.
      The post
      link hidden, please login to view appeared first on link hidden, please login to view.
      link hidden, please login to view
    • By Advance Auto Parts
      RALEIGH, N.C.--(BUSINESS WIRE)-- Advance Auto Parts, Inc. (NYSE: AAP), a leading automotive aftermarket parts provider in North America that serves both professional installers and do-it-yourself customers, today announced that it has appointed Shweta Bhatia as executive vice president and chief technology officer, effective immediately.
      “Shweta’s history of successfully executing transformational programs that focus on speed, efficiency, and providing quality solutions to customers will greatly contribute to the execution of our three-year financial plan,” Shane O’Kelly, president and chief executive officer. “We welcome Shweta to our leadership team that is passionate about carrying out our decisive actions which will set up Advance for future growth and value creation.”
      Ms. Bhatia brings more than 20 years of retail, technology, and operational experience to Advance. Most recently, Ms. Bhatia served as senior vice president of technology at Dollar General where she led a multi-year, end-to-end technology transformation and modernization to enhance the company’s operational efficiency. Ms. Bhatia also served as the vice president of technology at both Walmart International, where she led the company’s core retail technology portfolio, and Kohl’s Corporation, where she managed the strategy and implementation of solutions across multiple channels. Her passion for modern technology transformation began as an entrepreneur, creating the tech startup, Wisdom Info Tech, an award-winning technology firm.
      Ms. Bhatia received her MBA at the Amity Business School and a bachelor's degree at IT College, both located in India.

      link hidden, please login to view
    • By APF
      When selecting parts for a car repair, it pays to know the differences between original and aftermarket parts. Whenever possible, get estimates for both.

      Choosing between original and aftermarket car parts — and even used parts of either type — is all about squaring your priorities with your budget.
      You’ll have different options depending on the part and the shop. And the best choice will depend on whether you’re trying to keep repairs cheap, restore your car’s appearance after a wreck or soup up your ride.
      » SIGN UP:  link hidden, please login to view
      Before we get into that, here are the key differences:
      Original equipment manufacturer (OEM) parts match those that came with your car, and are of the same quality as its original parts. They’re also the most expensive. Aftermarket parts are cheaper, and made by other manufacturers — often several, giving you more options. Used parts may have a bit of wear and tear, but should be inspected or rebuilt to ensure they’ll work. These are the cheapest option. Choosing between aftermarket and OEM parts
      Your decision will depend on the type of repair and the quality and price of the parts. Always look for parts that come with a warranty, even if they’re OEM, so you’ll be protected in case they fail.
      Auto body repairs
      Some aftermarket parts may be OK for 
      link hidden, please login to view, but others won’t be as good, says Michael Calkins, manager of technical services at AAA. “There’s a lot of variation in quality.” For example, he says, aftermarket parts often don’t have the same level of rustproofing as original parts, fit and finish don’t match, or panels don’t align properly. If OEM parts are used in auto body repair, the car should look and work exactly as it did before the damage, because everything will match up. OEM parts are also crash-tested, unlike many aftermarket parts.
      Aftermarket parts come at varying price points and levels of quality, but because they are cheaper, insurance companies often prefer them. If you want OEM parts but are dealing with an insurer that wants the shop to use aftermarket parts, ask to pay the difference.
      “There’s also the option of used parts, depending on the age of the vehicle,” Calkins says. “It may be cheaper than an aftermarket part but still have all of the original quality.”
      Mechanical repairs
      A used part, whether it’s OEM or aftermarket, can really save money on repairs under the hood, so long as it’s inspected first and warrantied. And some aftermarket companies reverse-engineer their products to be even better than OEM versions.
      For example, many car buffs will tell you that you can get heavy-duty shocks and struts or brake pads that are made of stronger materials. Scan some reviews online, or talk with your mechanic if you’re not sure whether an aftermarket part could be an upgrade.
      Adding some extras
      If you’d like to modify your ride by adding something like a backup camera or back-seat TV screen, you’ll probably be looking for aftermarket parts. Certain aftermarket upgrades could increase 
      link hidden, please login to view. This is especially true for improvements like a better sound system or alloy wheels, rather than mechanical repairs. Who provides OEM or aftermarket parts?
      The options you’ll have for parts depends on the nature of the repairs and what type of shop you take your car to:
      Dealership repair shops will offer only OEM parts — they have no reason to offer a cheaper product from a competitor link hidden, please login to view may be able to offer you a choice between OEM and aftermarket parts Independent garages that specialize in your type of vehicle will likely have both, but with quicker access to OEM parts, including used OEM parts, which can really save you Auto body shops can offer both, but if your collision repair is part of an insurance claim, the insurer will likely prefer aftermarket parts to save money Depending on the job, the cost of OEM versus aftermarket parts varies. Whenever you’re given the choice, ask to see estimates for both so you can weigh your options.
      Source: 
      link hidden, please login to view
    • By Counterman
      Dorman Products, Inc. announced it has named Tayfun Uner president of its light-duty business segment.
      In this newly created role, Uner will be responsible for driving strategic growth and overseeing all commercial and operational aspects of Dorman’s largest business segment, the company said.
      “We are pleased to welcome Tayfun to Dorman,” said Kevin Olsen,
      link hidden, please login to view president and chief executive officer. “His broad experience and proven ability to drive growth, enhance financial performance and foster a positive culture will be key to driving the continued success of our Light Duty business. This new role completes our segment transition, with a formalized leadership structure for each of our three business segments.” Uner joins Dorman with an extensive global background in consumer goods, most recently serving as SVP of three Newell Brand business units, according to Dorman. Prior to that, he held strategic positions around the world with increasing responsibility at McKinsey & Company, Procter & Gamble and Carlsberg Breweries. He holds an undergraduate degree from Bogazici University (Istanbul, Turkey) and a Master of Business Administration degree from Harvard University.
      “I feel privileged to join the innovative team at Dorman. I am excited to build on the strong foundation of our brand and trusted solutions like our Dorman OE FIX products and working closely with our channel partners to accelerate the growth of the automotive aftermarket by helping solve people’s repair problems,” Uner said.
      The post
      link hidden, please login to view appeared first on link hidden, please login to view.
      link hidden, please login to view
    • By Counterman
      Robert Bosch, LLC announced the addition of 79 automotive aftermarket part numbers to multiple product categories in December 2024, adding coverage to 52.9 million vehicles in operation. New part numbers were added to Bosch sensors, brakes, spark plugs and other prominent product categories.
      Bosch Braking
      Bosch released 18 new part numbers for
      link hidden, please login to view Blue brake pads covering 2.4 million vehicles in operation for late model Asian, Domestic and European vehicles. The company said the brake pads feature copper-free friction formulation for improved performance and are towel-wrapped for added protection. Additionally, Bosch released 16 new part numbers for Bosch QuietCast brake pads, covering 2.3 million Asian, Domestic and European vehicles in operation. The Bosch QuietCast brake pads maximize performance while offering quiet operation through a next-generation copper-free friction formulation and an OE-style rubber core multi-layer shim, the company said.
      Bosch Sensors
      Bosch also released 13 new part numbers across multiple sensor categories. The new releases include five part numbers for the Bosch pressure sensors, three for Bosch crankshaft sensors, two for the Bosch knock sensors and one new part number each for the Bosch oxygen sensors, temperature sensors and camshaft sensors. The new part numbers added coverage to more than 2.2 million vehicles in operation.
      Bosch Spark Plugs
      Bosch released one new part number for the Bosch OE Fine Wire platinum spark plug, adding coverage to more than 569,000 European vehicles in operation including popular Audi and Volkswagen models.
      Bosch released one new part number for the Bosch Nickel Super 4 spark plugs, adding coverage to more than 701,000 vehicles in operation across the U.S and Canada.
      Bosch Batteries
      Bosch also released 15 new part numbers for the Bosch High Performance starter batteries, adding coverage to more than 31.2 million vehicles in the U.S. and Canada. According to the company, the high-performance starter battery offers reliable starting power in extreme hot and cold climates and is 100% maintenance-free under normal working conditions.
      Bosch Fuel Injectors

      link hidden, please login to view released seven new part numbers for the Bosch fuel injectors in the new powersports category and covering more than one million vehicles. Bosch said its fuel injectors are manufactured with the highest quality high-alloy steels and plastic coverings for optimum corrosion resistance and longevity. Bosch Wipers
      Finally, Bosch added one new part number for the Bosch ICON Extension wiper blade, adding coverage to more than 12.4 million vehicles. The Bosch ICON Extension is equipped with ClearMax 365, an exclusive, patented rubber technology that combines a soft rubber core with a powder-coated shell to provide a clear and clean wipe, the company said.
      The post
      link hidden, please login to view appeared first on link hidden, please login to view.
      link hidden, please login to view

×
  • Create New...