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In 1986, Counterman announced its first “Counterman of the Year.”

While the name has changed slightly, the intent of the Counter Professional of the Year hasn’t: The award recognizes America’s most trusted “go-to” men and women behind the parts counter.

“Believe it or not, the personnel working behind the counters in the nation’s auto parts stores have never been recognized on an industry-wide basis,” former Counterman Editor Larry Silvey wrote in the February 1986 issue.

That’s no longer the case, of course, as we’re in the 38th year of the Counter Professional of the Year. But we need your nominations to keep the program strong and vibrant.

If you’re chosen as the Counter Professional of the Year, you’ll receive an all-expenses-paid trip to Las Vegas for AAPEX 2023, including a VIP experience at the Babcox Media/WIX Filters “Night of Excellence.” You’ll also be featured in the December 2023 issue of Counterman.

Nominating a counter pro (or yourself) is easy. Just visit

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, fill out the nomination form and we’ll take care of the rest.

The 2023 Counter Professional of the Year award is sponsored by

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.

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