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By Counterman
As the 2025 NASCAR Advance Auto Parts Weekly Series heats up, Advance Auto Parts and NASCAR announced a new collaboration. The Advance NASCAR partnership will support local short track racing through “Advance Auto Parts Night at the Races” in 17 markets.
The program aims to boost support for local tracks, drivers and their communities throughout the season. During select race weeks, fans from Colorado National Speedway to Seekonk Speedway will experience special events. These will happen both at the tracks and at Advance Auto Parts retail stores nearby.
Advance NASCAR Partnership Fuels Local Track Engagement
“
link hidden, please login to view has been a tremendous partner in raising the profile of short track racing across the country for the past several years, and this is an exciting next step in working together to grow motorsports on the local level,” said Joseph Dennewitz, managing director of NASCAR Regional. “This is a great opportunity for NASCAR and Advance Auto Parts to show appreciation to our race fans who cheer on their favorite drivers at local short tracks each week, as well as support some of the best venues and racing in NASCAR.” Dominion Raceway in Woodford, Virginia and South Boston Speedway will launch the new program in April. Grandview Speedway in Pennsylvania will close the season in September.
Advance Stores Host Fans and Drivers
Each “Advance Auto Parts Night at the Races” will include activities at a local Advance Auto Parts store. Stores will host driver autograph signings, giveaways, and other fan-friendly experiences.
“As NASCAR’s Official Auto Parts Retailer, we’re thrilled to further enhance fans’ experience and ignite their excitement both at our stores and at local tracks where people are passionate about racing,” said Jason Hand, senior vice president of U.S. Stores. “Advance Auto Parts is all about being your community store, so we’re excited to support local tracks, dedicated NASCAR fans, and our customers in their own backyard.”
Visit the
link hidden, please login to view to find fan events and race dates near you. Full Schedule of 2025 Advance Auto Parts Night at the Races:
April
19 – Dominion Raceway (Virginia)
26 – South Boston Speedway (Virginia)
May
10 – Bowman Gray Stadium (North Carolina)
17 – Seekonk Speedway (Massachusetts)
24 – Berlin Raceway (Michigan)
31 – Jennerstown Speedway Complex (Pennsylvania)
June
7 – Elko Speedway (Minnesota)
13 – Wake County Speedway (North Carolina)
13 – Limaland Motorsports Park (Ohio)
21 – Langley Speedway (Virginia)
July
26 – Riverhead Raceway (New York)
30 – Hawkeye Downs Speedway (Iowa)
August
9 – Salina Highbanks Speedway (Oklahoma)
9 – Colorado National Speedway (Colorado)
15 – Lee USA Speedway (New Hampshire)
30 – New Smyrna Speedway (Florida)
September
6 – Grandview Speedway (Pennsylvania)
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By Counterman
Niterra North America will celebrate the 30th anniversary of its Sissonville, West Virginia, campus on May 9, 2025. The celebration also marks the grand opening of the Niterra Distribution Center, a major expansion to the site. The company said the milestone represents three decades of growth, innovation, and support for the West Virginia community.
link hidden, please login to viewsaid the new facility adds 75,000 square feet to the Sissonville campus and creates approximately 30 new jobs. Sustainability and Efficiency Define Niterra Distribution Center
According to the company, the Niterra Distribution Center features cutting-edge technology and eco-conscious design. Automated storage and retrieval systems improve inventory accuracy and operational efficiency. Energy-efficient lighting and HVAC systems help reduce environmental impact and cut operational costs. Enhanced security systems safeguard products and personnel at every stage of the distribution process. Expandable capacity allows the company to scale as customer demand increases,
link hidden, please login to view said. Commitment to Community and Long-Term Growth
“We are incredibly proud to reach this 30-year milestone,” said Michael Schwab, president and CEO of Niterra North America, Inc. “Our success is a testament to the hard work and dedication of our employees, the loyalty of our customers, and the support of the Sissonville community. The opening of our new distribution center is a significant step forward in our journey, expanding operational capacity and improving logistics efficiency. We look forward to many more years of success.”
The grand opening event will be at the Sissonville campus on May 9, starting at 11 a.m. It will include a ribbon-cutting ceremony, followed by a tour of the new facility.
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By Counterman
Hahn Automotive Warehouse announced the passing of General Manager Bobby Scheer, a key member of the founding Scheer family, former owners of Prime Automotive. The company said he passed away peacefully on April 2, 2025, leaving behind a legacy of dedication, hard work and a passion for both family and business that inspired all who knew him.
The company added that Scheer was a successful entrepreneur, but, more importantly, he was a loving husband, father and grandfather. He was a pillar of the automotive aftermarket industry and a beloved member of the Hahn Automotive family. Over the years, his unwavering commitment to Prime Automotive and his support for employees and customers helped establish Prime as a leading supplier in the Tri-State area. His continued involvement with the company after the Hahn acquisition was a testament to his enduring love for the business and industry, Hahn said.
Danny Chessin and Eli N. Futerman, co-presidents of Hahn Automotive Warehouse, shared the following statement:
“The Hahn family, along with all those whose lives were touched by Bobby’s leadership, friendship and generosity, will miss him dearly. We find comfort in knowing that his core values will continue to guide us, and that the foundation he built will serve as a lasting tribute to his remarkable life and career.”
Hahn added that Scheer’s memory will live on as a blessing to his family, colleagues and all who had the privilege of knowing him.
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By OReilly Auto Parts
SPRINGFIELD, Mo., April 01, 2025 (GLOBE NEWSWIRE) -- O’Reilly Automotive, Inc. (the “Company” or “O’Reilly”) (Nasdaq: ORLY), a leading retailer in the automotive aftermarket industry, announces the release date for its first quarter 2025 results as Wednesday, April 23, 2025, with a conference call to follow on Thursday, April 24, 2025.
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By Counterman
NTN, the parent company of BCA Bearings, has announced the launch of BCA’s 2025 Summer Trails promotion. During the promotion, BCA’s warehouse distributor customers can earn BCA-branded, premium merchandise with orders of BCA wheel hub assemblies, bearings, and seals.
“We are excited to introduce the BCA Summer Trails promotion,” said Patrick Cronin, marketing manager, automotive aftermarket. “The Summer Trails theme inspires the spirit of adventure and exploration that we all strive for when we venture off the beaten path on a summer excursion. We look forward to a wonderful season and another fantastic promotion.”
BCA’s Summer Trails promotion enables distributor customers to earn tiered packages of BCA-branded merchandise with qualifying orders, which they can then use to conduct their own localized promotions. This allows the BCA-branded merchandise to reach every level of the distribution channel, from the parts professionals and service advisors who recommend BCA products to the technicians who install them.
The Summer Trails theme embodies an outdoorsy sense of rustic, off-road discovery, bringing us into nature during the summer months. The promo items complement this theme perfectly: a baseball cap and rain poncho provide cover from sun and rain, while a bandana offers versatility for many needs. An extendable roaster is perfect for hot dogs and marshmallows around the campfire, and a stainless mug helps keep you hydrated on the trail. A survival knife comes in handy when you need a sharp edge, and a beach towel and dry bag keep you and your gear dry. A camp chair and hammock help you relax in camp or your backyard, and a waterproof Bluetooth speaker provides the soundtrack to summer. Hit the Summer Trails with BCA!
BCA’s 2025 Summer Trails promotion runs from April 1 through June 15, 2025. For participation details, please contact a BCA Sales Representative or Customer Relations Advocate.
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