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By Counterman
WIX Filters has announced it will be partnering with World Racing Group as the Preferred Filter of the World of Outlaws NOS Energy Drink Sprint Car Series. WIX said the series has a national following and is the most viewed dirt track race series in the U.S., with more than one million fans across its 90-race schedule that spans the country.
“Racers everywhere depend on the reliability of
link hidden, please login to view to ensure their high-performance cars remain competitive on the racetrack,” said Tina Davis, senior marketing manager for WIX Filters. “World of Outlaws fans will have the opportunity to see the protection and reliability our filters provide in one of the most demanding racing series in the world.”
link hidden, please login to viewsaid it will highlight its long legacy in racing by sponsoring the WIX Filters Heat Race #3, which is one of the ways racers can make it to the Feature race and a chance at Victory Lane. In addition, WIX Filters will sponsor a Competitor Contingency Award Program, in which winners will receive a cash prize for displaying the WIX Filters decal. “WIX Filters is an iconic automotive brand, and we’re excited to welcome them to the World of Outlaws and dirt racing community,” said Brian Carter, World of Outlaws CEO. “Many of their customers are already race fans and we look forward to entertaining them at every event and welcoming those who experience the World of Outlaws for the first time.”
In addition to the series sponsorship, WIX is a technical partner of the championship winning World of Outlaws team Tony Stewart/Curb-Agajanian Racing (TSR). TSR fields a Sprint Car for 10-time Series champion Donny Schatz, who holds over 300 wins in the Series and is ranked 3rd all-time. TSR has been a longtime partner with WIX, counting on WIX Filters’ advanced filtration to keep their 900-HP cars protected under the grueling conditions of dirt track racing, WIX said.
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By Counterman
link hidden, please login to view announced the appointment of Ken Jaycox to its Board of Trustees. Jaycox brings a wealth of leadership experience and industry expertise to the foundation, further strengthening AACF’s mission to support automotive aftermarket professionals and their families in times of need, the nonprofit said. Jaycox serves as senior vice president, commercial, and is a member of
link hidden, please login to view executive committee. His professional background spans more than 30 years, during which he has demonstrated exceptional leadership in national and local sales teams, technology transformation, and e-commerce. Before joining AutoZone, Jaycox was senior vice president and chief commercial officer for United States Steel. His career began in the beverage industry, where he honed his expertise on Coca-Cola’s Commercial leadership team across the United States.
Jaycox holds a Bachelor of Arts in Communication and Marketing from Saint Louis University. Outside of his professional life, he enjoys spending time outdoors, reflecting his passion for connecting with nature.
“I’m honored and excited to join the
link hidden, please login to view Board of Trustees and join in the support of my fellow automotive aftermarket industry members and their families,” said Jaycox. “We are thrilled to welcome Ken Jaycox to the AACF Board of Trustees,” said John Kairys, executive director. “Ken’s compassion, deep care for others, and commitment to making a difference align perfectly with our mission. His leadership will be instrumental as we continue to provide hope and help to those in need within our industry.”
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