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Truck Night in America
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By Counterman
Bosch Mobility Aftermarket announced the re-launch of its passenger car and light duty truck battery offering, now known as the Bosch Premium Battery Program. The company said this revitalized program embraces a new name emphasizing its exclusive focus on premium batteries and includes new stock-keeping units (SKUs) for the Bosch S5 Premium Power Flooded Batteries and the Bosch S6 High Performance AGM Batteries.
“This emphasized focus on premium batteries, with 90% market coverage, guarantees shop owners and end-users alike will confront less complexity in our battery line, while enjoying greater inventory efficiency,” said Dennis Krob, senior product manager at
link hidden, please login to view. “We’ve been listening to customers and understand these two areas are critically important in today’s market. We’re proud to be refreshing our offerings at a premium level to meet these demands, while helping drive business and streamline operations.”
link hidden, please login to view said it will expand its portfolio of S5 Premium Power Flooded Batteries by 13 new SKUs. These batteries boast a three-year warranty and provide dependable starting power, a long service life and reduced risk of acid leakage in newer car models with high electronic demand. The new program also includes three new SKUs for the Bosch S6 High Performance AGM Batteries. According to the company, these batteries promise a lifespan up to two times longer than conventional alternatives and provide consistent, optimal power for start-stop vehicles and models that use regenerative braking. The S6 batteries offer a warranty guaranteeing free replacement for four years after the date of purchase.
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By Counterman
link hidden, please login to view announced the launch of 20 new products in North America. The new part numbers include complete strut assemblies and shock absorbers, representing nearly 8 million vehicles in new coverage. The launch includes coverage for light vehicles like the Hyundai Sonata, Mercedes-Benz C-Class and Subaru WRX, in addition to popular pickup truck applications, including the Ford F-150, Chevrolet Silverado and the Dodge Ram 1500, among others, according to link hidden, please login to view. “We are continually launching aftermarket products using the same high-quality components as our original equipment offerings,” said Bruno Bello, director of global marketing at PRT. “These new items not only expand our portfolio but also strengthen our presence in North America. The new products are in stock and ready to ship!”
For more information, call 1-770-238-1611, visit
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By Counterman
link hidden, please login to view announced the launch of 22 new products in North America. The new part numbers include complete strut assemblies and shock absorbers, representing over 5 million vehicles in new coverage. The launches include coverage for important models in the national vehicle car parc, such as Jeep Compass, Toyota Highlander and BMW X-3, in addition to brand new applications including the Chrysler Pacifica 2023, and the Kia Forte GT 2023, among others,
link hidden, please login to view said. “By prioritizing innovation and cutting-edge solutions at our factories, we consistently develop new products for the aftermarket, utilizing the same quality components as we provide to the OE market. These recent additions not only expand our product range but also reinforce our presence in North America. The new items are in stock and ready to ship!” said Bruno Bello, director of global marketing at PRT.
For more information, call 1-770-238-1611 or visit www.prtautoparts.com, or follow @prtautoparts.
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