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By Counterman
PRT announced the latest additions of new aftermarket products to its portfolio of complete strut assemblies and shock absorbers. PRT said the 18 products represent more than 10 million vehicles in new coverage.
The company added several significant models to its portfolio. These include the Toyota Yaris, Ford Escape and Volkswagen Touareg. PRT also introduced products for new applications like the 2023 Hyundai Kona. Pickup truck coverage includes the GMC Sierra and Honda Ridgeline.
Models Include Passenger Cars, SUVs and Trucks
The expanded coverage targets a wide range of popular vehicles. These include sedans, SUVs and pickup trucks.
link hidden, please login to view said the updates help meet ongoing demand in the market. New Aftermarket Products Now Available in the U.S.
“These continuous product launches aim to broaden our application range across the North American aftermarket,” said Bruno Bello, director of global marketing at PRT. “The new items are available in the U.S. and ready for shipment!”
In March, PRT announced the latest additions to its portfolio of complete strut assemblies and shock absorbers in the North American Aftermarket. The 27 new products represent more than seven million vehicles in new coverage.
The launches include models like the Chevrolet Malibu, Dodge Challenger and Suzuki SX4, in addition to brand new applications including the Chrysler Voyager and Pacifica 2023, as well as the Ford Transit 250 and 350 HD 2023, among others.
Contact PRT or Visit Online for Details
For more information, call 1-770-238-1611, visit
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By Counterman
link hidden, please login to view is pleased to announce that Hamilton Discount Auto Parts ( link hidden, please login to view) joined as its newest shareholder. By joining APA, HDAP gains access to a suite of resources, strong supplier connections, and a community of like-minded independent distributors, elevating its ability to serve customers effectively. APA Welcomes New Shareholder HDAP, expanding its network. The Growth of HDAP
Khaled Abudagga founded HDAP in 2003. He started it as a single-location business in Hamilton, Ontario. Khaled, a former auto shop owner, transitioned into the parts-selling industry. His goal was to provide top-tier products and exceptional service. Over the years, HDAP grew and now operates 16 locations. Customers know the business for its reliability and dedication.
Why HDAP Joined APA
“HDAP joined APA because I was looking for a U.S. buying group that would provide more value for its shareholders,” said Khaled. “I saw APA and was impressed that it operated like a family business.”
Khaled Abudagga Joins the APA Board
In addition to joining APA, Abudagga now serves on the APA Board of Directors. His extensive experience in the automotive aftermarket adds value to the organization. His commitment to independent distributors strengthens the community.
APA Welcomes New Shareholder to Strengthen its Mission
“We are thrilled to welcome HDAP to the
link hidden, please login to view family,” said Steve Tucker, president of APA. “Their commitment to excellence and customer satisfaction aligns perfectly with our mission, and we look forward to a successful partnership.” The post
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By Counterman
WIX Filters recently announced the six grand-prize winners of the 2024 85th Anniversary Promotion and Sweepstakes. WIX Filters customers from across the U.S. and Canada participated in the eight-month-long program. Winners were selected in a random drawing of qualifying entries submitted from April 1 through November 30, 2024.
Grand-Prize Winner: Dave Ledbetter of Spokane, Washington
Dave Ledbetter of Spokane, Washington, won the top grand prize: a Polaris General XP 4 Ultimate Side-by-Side vehicle. Ledbetter works for Jobbers Automotive Supply. The business is a distributor that provides products and services to dealerships, collision centers and auto body shops.
Second-Place Winners: Barb Bosshammer and Greg Henry
The two second-place winners were Barb Bosshammer from Kearney, Nebraska, and Greg Henry from Monroe, Louisiana. Both of them won a Polaris General 1000 Sport Side-by-Side vehicle.
Third-Place Winners: Brendan Middleton, Blaine Wilson, and Dennis Daniel
Three individuals received third-place prizes. Brendan Middleton from Guelph, Ontario, Blaine Wilson from Manchester, Iowa and Dennis Daniel from Dickson, Tennessee, each won a Polaris Sportsman Touring Four-Wheeler.
Additional Prizes in the 2024 WIX Filters Sweepstakes
WIX Filters awarded nearly 370 total prizes in its 85th Anniversary promotion, valued at $150,000. Other prizes included a YETI® Tundra 45 cooler, a WIX Filters 85th Anniversary 1939 International D2 Pickup diecast model, a
link hidden, please login to view85th Anniversary insulated wine tumbler, and a WIX Filters 85th Anniversary hat. Celebrating 85 Years of Loyalty and Support
“At WIX Filters, we chose to celebrate the 85th anniversary by giving back to the people that represent our brand day in and day out—our customers. We would not be where we are today without their unwavering loyalty and support,” said Carmina Lopez, marketing manager of WIX Filters. “We look forward to powering into the next 85 years alongside the dedicated individuals who share our passion and commitment to creating the best filter in the world.”
WIX Filters Delivers Prizes to Sweepstakes Winners
link hidden, please login to view delivered the Polaris vehicles to the grand prize winners in late March and early April. The post
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By Counterman
Valvoline announced the launch of its new passenger car motor oil formulas for both the U.S. and Canada. The company said these formulas surpass the updated International Lubricant Standardization and Approval Committee (ILSAC) GF-7 standards, which formally went into effect on March 31.
Valvoline added that its current ILSAC GF-6 certified synthetic
link hidden, please login to view motor oils already meet all requirements of the new ILSAC GF-7 specification. The company said its engine lab in Ashland, Ky. allows Valvoline to perform critical engine sequence tests that help define industrywide performance requirements every five to seven years. “These days, everything seems to move just a little bit faster, and our engines have to work even harder to keep up with the pace of our busy lives,” said Dr. Michael Warholic, senior global technology director at Valvoline Global Operations. “By helping car owners maintain their vehicles’ performance and longevity, Valvoline’s dedication to the development of the ILSAC GF-7 standards is protecting engines not just for today, but for the needs of tomorrow as well, delivering improved performance levels in almost every area.”
link hidden, please login to view said its ILSAC GF-7 full synthetic technology was tested in a single engine for over 500,000 miles across three years without the need to replace any critical component, while significantly reducing sludge and deposits compared to an ILSAC GF-6 quality oil. The ILSAC GF-7 specification continues the A and B designations started with the ILSAC GF-6 upgrade in 2020. The ILSAC GF-7A designation applies to all SAE 0W-20 viscosity grades and heavier. ILSAC GF-7A is backward compatible with all previous GF-6A, GF-5 and older ILSAC specifications. The ILSAC GF-7B designation applies to SAE 0W-16 viscosity grade oils and is backward compatible to ILSAC GF-6B only.
As ILSAC GF-6 designated motor oils are phased out of distribution channels after the March 31, 2025, GF-7 launch, Valvoline said its new motor oils meeting the ILSAC GF-7A standard will include the “Starburst” API mark on all bottles, while ILSAC GF-7B-compliant oils will have the API “Shield.” Oils meeting API SP will feature an updated API “Donut” with SP designation.
“Advances in engine oil performance wouldn’t be possible without the dedication, expertise and leadership of our Valvoline engineers and scientists, who work tirelessly to help define and shape the industry standards, continually raising the bar to benefit us all,” said Warholic.
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