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announced the launch of its new passenger car engine oil additive technology Lubrizol PV1710 that the company said will enable oil marketers to meet the performance requirements of ILSAC GF-7, the new passenger car engine oil specification that will go into effect on March 31, 2025.

The company added that Lubrizol PV1710 offers customers a solution formulated to meet ILSAC GF-7 credentials and with a capability to reach dexos 1 specification. Core technology testing is complete and additional testing is underway to cover industry requirements. Lubrizol PV1710 will be available well in advance of the first-license timeline, enabling oil marketers to fully prepare to go to market, the company said.

“In developing Lubrizol PV1710, our goal was to simplify the process for our customers,” said Padu Sreenivas, product manager for

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. “This product is designed for coverage in a broad range of base stocks and viscosity grades, enabling customers to address of GF-7 market needs in a streamlined timeframe.”

In a news release, the company said its Lubrizol’s Specification Readiness Program grants customers access to technical expertise, testing capacity, portfolio management, and marketing support, enabling oil marketers to meet requirements with ease and confidence.

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