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Positrak Celebrates 12-Year Anniversary of Flagship Product
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By Counterman
Federated Auto Parts, established in 1985, is celebrating its 40th anniversary in 2025. The company was founded by the late Art Fisher. Fisher Auto Parts and Westwood Auto Parts became the first two Federated members. Three additional WDs became members throughout 1985—Automotive Jobbers Supply in April, and Warehouse Inc. and Auto Distributor in December. Today, Federated has more than 80 members located throughout the United States, Canada, the Bahamas and Mexico.
“The success of Federated over the past 40 years is largely due to the unwavering support and dedication of our members. Federated would not exist without them,” said Sue Godschalk, CEO of
link hidden, please login to view. “Although we will be celebrating our past throughout the coming year, we will also be looking to the future. Federated will continue to evolve and grow, embracing innovation, expanding and reinforcing partnerships, and providing exceptional value to our members and customers. The next 40 years look very bright.” A yearlong celebration will include special programs, promotions and events for
link hidden, please login to view members, customers, suppliers and other stakeholders. In recognition of the anniversary, Federated has created a special logo to commemorate the 40-year milestone. The post
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By Counterman
NPW is celebrating the success of its 34th Annual Charity Golf Tournament, held on Sunday, Dec. 15, at the Miami Shores Country Club. This year’s tournament embraced a scramble format, bringing together more than 100 participants, including channel partners and customers. The day was filled with spirited competition, as golfers tackled challenges such as the longest drive, closest to the pin and top team performance. The atmosphere ensured that players of all skill levels could fully enjoy the event.
Chris Pacey, chief executive officer of
link hidden, please login to view, expressed his appreciation for the event’s success, stating, “The Annual Charity Golf Tournament is more than just a tradition; it’s a celebration of our industry’s dedication to making a difference. Hosting this year’s event at the beautiful Miami Shores Country Club was a great choice, and the turnout exceeded all expectations.” He continued, “Our partnership with First Tee Miami remains the heart of this initiative. Their impactful work in empowering youth through golf and life skills aligns perfectly with our values, and we’re proud to support their mission.”
link hidden, please login to view said it extends its gratitude to all sponsors, participants, and volunteers who played a crucial role in making the tournament a success. Their contributions not only ensure the event’s continued growth but also enhance the ability to support vital community programs for years to come. The post
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By Counterman
link hidden, please login to view announced it achieved another milestone in 2024 with the launch of 107 high-VIO part numbers, covering more than 30,211,120 applications through model year 2025. The launch of 107 new vehicle mounts includes: 57 part numbers for domestic applications; 22 for European applications; 21 for Japanese applications and 7 for Korean applications.
For more information, contact your local sales representative, or call the
link hidden, please login to view customer service department at 888-444-4616. Visit
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By Counterman
link hidden, please login to view announced the company has expanded product coverage for its starter and alternator, brake caliper, brake pad, brake shoe, power brake booster and brake rotor programs, with 505 new part numbers covering 302 million vehicles in operation. The new part numbers are offered through QB, Quality-Built, Quality-Built Black Series and Pure Energy brands powered by
link hidden, please login to view, which serve the professional installer market. A select list of late-model part number introductions can be found link hidden, please login to view. A complete list is available by contacting a Motorcar Parts of America sales representative. “In addition to our private label offerings, our Quality-Built and Pure Energy products are steadily gaining momentum in the professional market, and the introduction of new part numbers underscores our proactive approach to developing, cataloging, and distributing products to meet evolving demand,” said Jamie Cook, senior vice president of sales and marketing.
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By Counterman
link hidden, please login to view, a brand of ADD USA group, announced it will be exhibiting various product lines and new applications at AAPEX 2024 in the Venetian Expo, booth A4871. Some of the highlights to be presented at the show are new, recently released complete strut assemblies that are designed for the 2023 Chrysler Pacifica and the 2023 Kia Forte GT, the company said. In addition, PRT is featuring popular SUV and pickup truck applications, including the Jeep Compass, Audi Q5, Ford F-150, Chevrolet Silverado and Dodge Ram 1500, among others.
link hidden, please login to view said it also will be presenting other lines, including air shocks, motor and strut mounts and an extensive portfolio of HD applications with over 5,000 OEM references with 100% gas-charged shocks for trucks, trailers, buses, commercial vehicles, cement mixers, motor homes and many more. “We are more than happy to present our product lines and these numerous launches at the show! As an OE supplier, our company continually invests in research and development of new products, allowing us to bring the latest innovations to the aftermarket!” said Bruno Bello, director of marketing at PRT.
For more information, call 1-770-238-1611, visit
link hidden, please login to view, also follow us in our social networks @prtautoparts. The post
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